Hanoi's trade and service sector continues to dominate business recruitment demand, despite a slight adjustment, reflecting gradually recovering consumer demand and an increasing shift toward multi-channel approaches.

The Hanoi Labor Market Report for April 2025, released by the Hanoi Employment Service Center, highlights that while the city's labor market is influenced by various economic factors, recruitment demand in certain sectors has continued to grow.

According to estimates from the center, recruitment demand across the city reached approximately 55,600 positions in April 2025, signaling that businesses are maintaining staffing plans despite ongoing economic fluctuations.

A survey of 8,291 job vacancies from over 1,500 businesses revealed that the trade and service sector continues to account for a high proportion of recruitment demand, although it has seen some adjustments compared to the previous month.

Businesses within this sector are actively recruiting for key roles, including sales staff, cashiers, sales representatives, customer service personnel, and installation-service maintenance technicians.

The strong hiring activity in the trade and service sector underscores gradually recovering consumer demand and the sector's expansion into multi-channel operations, with e-commerce and logistics services playing an increasingly vital role.