The Made in Vietnam Fair, slated for December 18–22, is expected to bring together around 150 booths representing major groups, local manufacturing enterprises and Vietnamese brands from provinces and cities across the country, according to a report from the Vietnam News Agency.
The fair will showcase a wide range of products, including industrial and consumer goods, processed foods, agricultural produce and handicrafts, with the participation of distribution systems, e-commerce platforms, digital platforms and digital financial solution providers operating in Vietnam.
The event seeks to further promote Vietnamese brands, assist domestic enterprises in linking supply with demand, and stimulate the consumption of Vietnamese products through e-commerce and online platforms.
It also forms part of efforts to advance the “Vietnamese people prioritize using Vietnamese goods” campaign, which has been widely promoted in recent years.
As part of the program, the Department of E-commerce and Digital Economy under the Ministry of Industry and Trade will organize the Supply–Demand Connectivity Conference and related activities on December 19, aiming to strengthen cooperation with e-commerce platforms, digital platforms, logistics providers and financial institutions to support product promotion and consumption via modern distribution channels.
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