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Tag: national brand value

Mastering core technology to elevate Vietnamese brands

Mastering core technology to elevate Vietnamese brands

Without mastering core technology and research and development, strong corporate brands will eventually fade while weak ones remain trapped at the bottom of global value chains, experts warned at a recent brand strategy forum in Hanoi.
August 05, 2025
Vietnam National Brand Week 2026 launched

Vietnam National Brand Week 2026 launched

Vietnam’s national brand valued at $519.6 billion in 2025, ranking 32nd globally.
August 05, 2025
Vietnam’s national brand value elevated on global stage

Vietnam’s national brand value elevated on global stage

Vietnam's national brand value reached $507 billion in 2024, ranking 32nd globally.
August 05, 2025

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VnEconomy Vietnam Economic Times (VET)

Vietnam Economic Times


Chairman of the Editorial Board:

Dr. Chu Van Lam

Editor-in-Chief:

Chu Thi Hanh

General Managing Editor:

Mr. Dao Quang Binh


LICENCE No. 272/GP-BTTTT DATED JUNE 26, 2020 BY THE MINISTRY OF INFORMATION AND COMMUNICATIONS

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