Business

Total gross merchandise value (GMV) on four major e-commerce platforms in Vietnam — Shopee, TikTok Shop, Lazada and Tiki - reaching $10-11.1 billion.

International arrivals to Vietnam from Russia and other countries from the CIS (Commonwealth of Independent States) reached 1,478,040 through August 2026. The figure exceeds annual totals from any pre-pandemic year, with the Russian market alone crossing the one-million milestone.

Ho Chi Minh City Export 2026 will pioneer an offline-to-online (O2O) trade promotion model, leveraging artificial intelligence, big data, and a dedicated digital expo platform to connect domestic exporters with international buyers round the clock.

The city has also outlined a pilot project to convert five export processing zones and industrial parks by 2030, with a vision toward 2050.

Independent brand valuation consultancy Brand Finance valued the Vietnam National Brand at $462.28 billion in 2026, representing a 45.14 percent increase compared to 2020 and placing Vietnam 32nd out of 193 ranked nation brands.

Bilateral trade between Vietnam and Malaysia experienced remarkable growth during the first eight months of 2026, reaching $15.28 billion - a 43.4 percent increase compared to the same period last year and approaching the 2025 total of $16.33 billion.