The Da Nang City People's Committee in central Vietnam has issued a decision to launch the 2026 Da Nang Summer Promotion Season.
This event is designed not only to attract tourists to the city but also to create a vibrant shopping atmosphere, boosting trade and service development.
Furthermore, it aims to provide consumers with access to high-quality goods and services at reasonable prices, contributing to the city's goal of achieving double-digit economic growth in 2026.
The promotion season will run from June 6 to August 31. Participants include businesses and household businesses from all economic sectors, with a particular focus on shopping malls, supermarkets, convenience store chains, traditional markets, specialized commercial streets, and enterprises in the tourism, travel, and healthcare sectors.
Participating businesses will simultaneously implement various attractive promotional programs, including lucky draws, prize giveaways, gifts, discounts, and shopping vouchers. Notably, a maximum discount of up to 100% of the total value of goods and services may be offered, applicable specifically to businesses officially registered for the program.
A key highlight of the season will be the integration of product promotion programs, exhibitions, and trade fairs throughout the city. These events offer businesses the opportunity to not only provide incentives and deals but also to promote their brands, expand their markets, and strengthen relationships with their customers.
Google translate