The Singapore-based NXCLOUD cloud-based communications solutions innovator recently announced a groundbreaking partnership with Zalo Cloud, a platform developed by the premier messaging platform in Vietnam, Zalo, at the Mobile World Congress (MWC) 2024 in Barcelona.

The strategic partnership propels NXCLOUD’s global customer engagement solutions to new heights by leveraging Zalo’s vast Vietnamese user base, with over 75 million active users and more than 2 billion messages sent each day. Zalo is the most popular OTT chatting application in Vietnam, making it the perfect messaging channel for businesses to interact with their customers.

This collaborative effort positions NXCLOUD as a bridge for international enterprises seeking entry into Vietnam, granting them enhanced reach, reliability, and user experience while offering unparalleled service and efficiency, facilitating market access with enhanced efficiency.

The partnership will also see NXCLOUD working closely with Zalo Cloud, the messaging platform’s technological solutions wing, in the integration of the Zalo Notification Service (ZNS) into its offerings. NXCLOUD will be responsible for deployment and consultancy and providing direct support to businesses aiming to reach Zalo users, particularly global enterprises looking to penetrate or expand their operations in the Vietnamese market.

By integrating with ZNS, NXCLOUD’s solutions empower businesses to seamlessly engage with their customers across the messaging platform. This includes interactions throughout the entire customer journey, from onboarding with ZNS Verification Codes and brand awareness messaging to transaction management with ZNS Transaction, customer support through ZNS Customer Care, and promotional campaigns via ZNS Promotion, all in adherence to local regulations. Moreover, NXCLOUD’s technical specialists provide assistance to ensure smooth implementation and efficient utilization of omnichannel strategies, fostering brand growth in Vietnam.

“This collaboration represents a significant milestone in our mission to empower businesses with transformative communication solutions,” said Mr. Hunk Huang, Founder of NXCLOUD. “By combining NXCLOUD’s expertise with Zalo’s messaging platform, we are poised to redefine the global standard for seamless and convenient communication.”

The benefits of NXCLOUD’s integration with ZNS go beyond cost-effective messaging as it offers custom branding and templates for every occasion and robust ISO/IEC 27001-certified security standards with failover mechanisms that guarantee messages reach their intended recipients.

ZNS is a feature provided by Zalo Cloud, which is a platform developed by Zalo. ZNS enables businesses to send notifications and messages to their customers via the Zalo messaging app from Zalo Official Accounts of enterprises. It allows businesses to engage with their customers, deliver updates, promotions, and other relevant information in real-time through the Zalo platform. This service helps businesses enhance their communication with customers and improve customer engagement and satisfaction.