Vietnam is ranked as one of Asia’s fastest-growing tourist destinations, according to the Vietnam Hotel Investment Guide 2025 published by Savills Hotels and international law firm Watson Farley & Williams, the Vietnam News Agency has reported.
The country’s tourism sector is experiencing robust expansion fueled by surging domestic travel and a sharp recovery in foreign arrivals, especially from Asia, the report says.
Vietnam welcomed 17.6 million foreign visitors in 2024 and another 15.4 million in the first nine months of 2025, putting it on track to hit the 25 million target by year-end.
As of the third quarter, Vietnam had more than 192,000 midscale-to-luxury hotel rooms, reflecting a compound annual growth rate of 10.9% over the past decade, one of the highest in Southeast Asia.
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