The Vietnam Tourism Awards 2025 ceremony took place in Hanoi on September 27, celebrating 113 outstanding enterprises and organizations.

The enterprises were honored across 11 categories, including travel, accommodation, transportation, restaurants, spas, training, and communications.

As the country’s most prestigious tourism accolade, the annual awards recognize excellence in service quality, innovation, and contributions to sustainable development.

Honored enterprises were commended not only for business success but also for efforts in environmental protection, community benefits, and human resource training.

Vietnam’s tourism industry has rebounded strongly post-pandemic, ranking among the fastest-recovering markets globally. In the first eight months of 2025, the country welcomed nearly 14 million international arrivals, served 106 million domestic travelers, and earned VND707 trillion ($26.6 billion) in revenue.

This year’s targets are at least 25 million foreign visitors, 150 million domestic tourists, and VND1 quadrillion ($37.7 billion) in revenue.