Prime Minister Pham Minh Chinh offered solutions to boost the tourism sector’s post-pandemic recovery when chairing a conference in Hanoi on December 21 looking into how to attract more international visitors.
He asked ministries, agencies, localities, and businesses to take into consideration diversity of products, markets, and supply chains when seeking ways to grow the tourism sector.
The Prime Minister emphasized the significance of communications work, innovation, digital transformation, and green transition in tourism development.
He asked that travel agencies and localities adopt an innovative approach to tourism. “We must provide services that tourists need, not just the services we have,” he said.
Tourism development is associated with the economy, culture, history, national traditions, country, people, and environmental protection, he added.
He stressed that tourism development must focus on professionalism, modernization, diversification, and preserving Vietnam’s identity.
The Prime Minister called for the strengthening of regional links and international cooperation and connecting tourism with other sectors in value chains to create diverse tourism offerings, such as ecotourism, adventure tourism, resort tourism, medical tourism, culinary tourism, and green tourism.
Vietnam must also maintain political stability and social order and safety to remain a safe, friendly, attractive, humane, and popular destination that greets visitors with a warm welcome.
He highlighted the need to improve the tourism sector’s competitiveness, make tourists “remember the country” and want to return, and inspire others to visit.
Nearly 597,000 foreigners visited Vietnam in November, up 23.2 per cent against October, bringing the total number in the first eleven months of the year to 2.95 million.
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