Biz Traveler

As wellness tourism takes off around the world, Vietnam could secure a unique advantage by creating a value chain with a particular focus on traditional medicine and treatment along with medicinal herbs.

Vietnam aims to offer competitive medical tourism packages, including general health checkups, early disease screening, dental care, reproductive support, specialized clinical treatments, traditional medicine, rehabilitation, and senior wellness care.

Longevity and wellness are reshaping hospitality, creating new opportunities for resorts, hotels, and real estate investors amid Vietnam’s aging population.

Industry leaders examine how Vietnam’s hospitality market is evolving through new demand, investment trends, wellness needs, and changing traveler expectations.

Meeting Vietnam’s 1.5 million-room tourism goal will require faster supply growth, new sources of capital, and the revival of existing resort assets.

Vietnam’s resort real estate market is shifting toward integrated destinations built around connectivity, experiences, and long-term operational value.