Changing tenant strategies in terms of space quality, employee experience, and cost efficiency have spurred a shift in the office markets in Hanoi and HCMC.
The centre will serve as a controlled testing ground for new financial models and pioneer the deployment and expansion of digital asset products, digital payments, specialised trading platforms and exchanges.
During his meeting with Vietnam’s Deputy Prime Minister Ho Duc Phoc, Prudential plc CEO Anil Wadhwani reaffirms the insurer’s long-term commitment to Vietnam, highlighting market growth, capital investment, and policy engagement.
The Thu Thiem New Urban Area is envisioned to become Ho Chi Minh City’s modern financial, commercial, and service hub. However, transport links between Thu Thiem, the city center, and the city’s southern wards remain limited.