While food and staples still hold the largest share (34.1%), spending on services—including hospitality, dining, and tourism—is growing faster at a rate of 12–14% per year.
Vietnam’s economic performance in 2025 was remarkable despite global challenges, Asian Development Bank (ADB) Country Director for Vietnam Shantanu Chakraborty said
Vietnam’s economic performance in 2025 was remarkable despite global challenges, Asian Development Bank (ADB) Country Director for Vietnam Shantanu Chakraborty said